KPMG Illuminate Brand System

I led the design direction for the KPMG Illuminate signature identity system, creating a bold and recognizable visual language anchored by a hyper-saturated soap bubble—symbolizing innovation, fluid collaboration, and creative energy. The vibrant gradients represent the convergence of ideas across the firm’s innovation ecosystem.

With Figma I established reusable brand components, color libraries, and presentation templates that aligned with KPMG’s global brand standards. The prototypes enabled rapid review cycles across regions and provided clarity for the offshore production team in India, ensuring all assets—from PowerPoint templates to campaign visuals—remained consistent while exploring forward-thinking aesthetics.

The system was deployed globally across PowerPoint presentations (standard + widescreen), e-communications and banners, digital signage, pop-up banners, social media backgrounds, internal collateral, and Teams environments.

Client:  KPMG Global Innovation
Formats: Brand System, Campaign Templates, Internal Collateral
Tools: Figma, Adobe Illustrator, Photoshop, PowerPoint